With the advancement of technology and the need to express clearly today’s technology is used to its fullest. Instruments such as projectors, laptops, multimedia are used in today’s high tech world for business meetings to explain business plans and marketing strategies. These instruments do make our life easier and make meetings easier and no longer boring but with them come distraction in various forms. In this paper we will be discussing some of the major problems and what steps are necessary to prevent such distractions.

The most distracting which adds the extra confusion to the audience and should be avoided at all costs is the illegible image. If a person is including an image that is not clear enough he / she should not include it at all. As the more eagled eyed viewer could take advantage of this while others are still trying to strain to read what is on the screen.

The best way to deal with this is the rule of thumb the “8H” rule. In nut shell if you can see an image from eight times its height then the image will be clearly visible from a projected medium.

All images should be designed so that it pleases the mind and the viewer. If an image is placed for no other reason other than it is pretty it should be removed.

The next deadly sin in visual distraction is “Chart junk”. This phrase was coined to recognize confusing elements, which really have no reason or meaning to be in the presentation. An example of this would be to have ones logo in every corner of the transparency. One should try and use common objects that would add continuity to the presentations. Instead of putting blaring logos which detract from the message.

Colors are another important aspect for visual presentations. One should be conscious of the image and then apply colors. For example if you are showing a picture of ice hockey, the colors of the slide should not be warm unless if the idea that you want to portray is the warmth of the stadium. Always try and keep the colors uniformed in a presentation. A single colored background works best when the person gives a presentation wants to show continuity. One can separate broad sections of the presentation by using different background colors. However, one should keep all the changes to a minimum and of the same color family. Unless the purpose of the presentation is to shock or grab some attention from the audience.

Using extra big fonts in the presentation is not a good idea. It gives the audience of a ransom note view. Try and keep the font uniformed throughout the presentations. Use the “bold, italic & underline” function to emphasize key words or points.
In conclusion to this one’s presentation should be simple and easy to follow. All care should be taken to see that graphics are properly placed and that the proper font should be used in the full presentation.