Table
of Contents
THE GREAT DEPRESSION (1929-1941) 2
WHAT IS STRATEGIC MANAGEMENT? 3
WHY ARE WE STUDYING IT? 3
MANAGER 4
SENIOR MANAGER / CONSULTANT 5
ENTREPRENEUR 7
SPEECH BY FOREIGN MINISTER BARRINGTON WILLIAMS
AT THE ASEAN DIALOGUE PARTNERS MEETING BANGKOK,
24 MAY 2040 9
The Great Depression (1929-1941)
In the roaring 1920s, the United States bathed
in previously unheard of prosperity. Industry
and agriculture alike profited from a thriving
economy.
However, the economy began to slow down in 1928,
and the trend continued in 1929. Agricultural
prices slipped, as a result of production surpluses
and a downturn in business activity.
On October 24, 1929, dubbed Black Thursday, the
stock market crashed. Prices began to decline
early in the day, triggering a selling panic in
the New York Stock Exchange (NYSE). The crash
in the market spelled disaster for the national
economy because corporations with heavy investments
faced a sudden and almost overwhelming shock to
their assets. Investing froze and as a result,
the national economy fell into an unprecedented
period of depression.
The recovery in the US began with the strategic
thinking of one man…The inauguration of
President Roosevelt. Roosevelt had no idea what
he was to do, either. But he did have a conviction
that he could do something important. So was born
the strategy of the New Deal involving the following
facets:
? Try everything you can think of to cure the
depression
? Drop and abandon the things that do not seem
to be working
? Push the things that do seem to be working.
The two initial planks of the New Deal were the
abandonment of the gold standard with an attempt
to force the dollar price of gold and other commodities
up. The second was the National Industrial Recovery
Act with its explicit aim of keeping competition
from pushing wages and prices down.
These two broke the expectation of further deflation
such that the end of deflation caused a mini industrial
boom. Thereafter output slowly increased and unemployment
slowly decreased throughout the New Deal.
Living up to his campaign promise to provide
"a new deal" for all Americans, Roosevelt
worked to pass a series of bills establishing
a number of government sponsored relief programs.
Can strategic management be an answer to the
revival of the American economy from the Great
Depression? This answer can well be detailed as
follows:
What is Strategic Management?
Strategic management is a technique used to create
a favorable future and help a system to prosper.
The key to strategic management is to understand
that people communicating and working together
will create a future which however is led by the
vision of one person coupled with idea development
of groups which are called strategies. Strategic
management does not only guide growth of a business
but every mind hoping to achieve from an individual
to the cause of nations developing just like the
example of Americas revival from the Great Depression.
Understanding strategic management as business
students, strategic management does not replace
traditional management activities such as budgeting,
planning, monitoring, marketing, reporting, and
controlling. Rather, it integrates them into a
broader context, taking into account the external
environment, internal organizational capabilities,
and an organization's overall purpose and direction.
Each organization's experience with strategic
management is unique, reflecting the organization's
distinct culture, environment, resources, structure,
management style, and other organizational features.
Why are we studying it?
As a student strategic management is the development
of a mindset that determines how one will interpret
and respond to various issues faced by organizations
such that similar demands in a professional field
can well be countered for successful achievement
of organization goals. Developing strategic thinking
is a process in itself because one has to understand
to align circumstances with challenges of the
business environment- both problems and opportunities.
Therefore as students, we first understand the
actions of leaders in any situation, criticizing,
adding for improvement hence building up a strategic
mindset. Scenario analysis for various situations
helps students build up a perquisite for applying
strategic thinking.
Manager
A newly appointed manager has to first get used
to the environment in the organization, study
the strengths, short comings and eventually get
the environment get used to him or her. Manager
needs to take a more strategic view of the work
that is being done, develop a greater awareness
of how work of those in the department fits into
the strategic vision of the company.
Therefore steps that a manager should follow
are:
Evaluate current performance results
The manager has to understand the current operations
of their department, determine the shortcomings
based on benchmark performances.
Examine and evaluate the current
Mission
Objectives
Strategies
Policies
Implement Strategies
Based on the strategies defined by the senior
management, the manager would implement them within
their department for the development of the right
organizational structure, systems, and culture,
as well as the allocation of sufficient resources
in the right places
Evaluate and control
During this stage managers would have to mark
the current performance with benchmarks of develop
standards depending on the strategy revaluation
propagated by the senior management such that
the plan is being carried out and if it is achieving
the anticipated results.
Senior Manager / Consultant
Getting More Involved in Strategy
The manager has to become more involved in the
company's strategy identifying different elements
of corporate strategy. Distinguish between the
elements of a SWOT analysis (internal review)
analyze a given situation using a SWOT analysis
and determine the likely impact on the business
of the external environment using a PEST analysis.
Steps that a senior manager should follow are:
Evaluate current performance results
Mission
Objectives
Strategies
Policies
The senior manager has to understand the current
operations of the organization.
Scan External Environment
Select Strategic Factors:
Opportunities
Threats
On the basis of what has happened, is happening,
and will happen in the world outside the organization
with a focus on the threats and opportunities
these external changes present to the organization.
Analyze strategic factors (S.W.O.T) in light
of current situation
Scan Internal Environment
Strengths
Weaknesses
Senior manager has to understand why the organization
has succeeded in the past, what it will take to
succeed in the future, and how it must change
to acquire the necessary capabilities to succeed
in the future. Compile a list of the strengths
and weaknesses that will have the greatest influence
on the organization's ability to capitalize on
opportunities.
Evaluate and control
Establish a system to monitor how well the organization
is using its resources, whether or not it is achieving
desired results, and whether or not it is on schedule.
Entrepreneur
An entrepreneur has to develop a clear vision
of the objective the organization has to achieve
matched with strategic agility, flexibility and
creativity. They have to apply entrepreneurial
thinking to develop a core strategy for the firm
as to how the firm would be perceived in the market
place.
Steps that an entrepreneur should follow are:
Evaluate current performance results
Examine and evaluate the current performance
with respect to determined:
Mission
Objectives
Strategies
Policies
Entrepreneur to know if the plan is being carried
out and if it is achieving the anticipated results.
Performance evaluation would be the comparison
between actual results and desired results.
Review strategic managers:
Board of Directors
Top Management
Once a direction the organization should take
are determined, the entrepreneur should address
with the senior management the plans required
to get there by developing strategic plans. Strategic
plans would be the courses of action that will
define how to deal with critical issues based
on the development and evaluation of the alternatives
available to the organization
Scan Internal and External Environment
An entrepreneur has to use the information developed
in the first two components, external analysis
and internal assessment, to review the organization's
mission, set goals, develop strategic vision,
and determine the most critical issues the organization
must address if it is going to achieve its vision.
Review and revise as necessary:
Mission
Objectives
Entrepreneur must be able to imbue the organization
with a strategic vision so that the organization's
members are able to think big and act. The entrepreneur
must be able to deal with the uncertainty of current
events and turn these events to the organization's
advantage.
Speech by Foreign Minister Barrington Williams
at the ASEAN Dialogue Partners Meeting Bangkok,
24 May 2040
We are looking at how we need to organize ourselves
to operate in the modern world and to meet our
priorities. We also need to be flexible enough
to respond quickly and effectively to events we
can't predict in advance.
Some people are skeptical about even a ten-year
strategy for the Foreign Office.
Foreign Ministries and diplomats will always be
affected by events we cannot predict or control.
But in a fast moving world, we need more than
ever to plan ahead. We often need to take decisions
with long term consequences - not only on foreign
policy, but when we invest in a new IT system,
or when we recruit staff…………………….our
strategy is just the beginning of a whole new
world signifying new business opportunities…
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